Mountain Dew celebrated the start of the 2016 NBA season with giant inflatable basketball installations and live events outside arenas across the country. We were there in Cleveland to capture the scene in time-lapse 360° video.

Production Company: VR Playhouse
Client: PepsiCo

Director: Sara Gunderson
Producers: Ian Forester, Christina Heller
Head of Production: Derin Turner
Production Coordinator: Joseph Brock
Technical Director: Jordan Halsey
Chief Technologist: Joel Marino
Lead Compositor: Albert Cook
Compositors: Stephanie Jingyan Zheng, Spencer Geller